Revista de comunicación política e institucional

No. 50 (2022): A decade of changes in political communication.
Consultancy Notes

From democracy to cybercracy

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DOI: https://doi.org/10.56151/maspoderlocal.124
José Norte Sosa
Consultora Reputación Digital

Keywords

  • Calidad de la información,
  • marketing político,
  • big data,
  • cybercracia,
  • social listening
  • cybercracy,
  • social listening,
  • big data,
  • political marketing,
  • information quality

How to Cite

Norte Sosa, J. (2022). From democracy to cybercracy. Más Poder Local, (50), 125-142. https://doi.org/10.56151/maspoderlocal.124

Copyright (c) 2022 Of the author or authors

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Abstract

born in the digital age. It is a type of society in which power, as we have conceived it up to the present, is no longer monopolized by the political class to be transferred to the people through the use of social networks and digital media. In this paper, the concept of cybercracy is contextualised and some examples of its implementation are given. Finally, a number of conclusions on cybercracy are drawn.

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